Monday, October 29, 2007

Welcome back, Michael, You enrich our lives !!

Today, Michael Jackson, the onetime stalwart of Los Angeles talk radio, begins what he hopes will be his last job. Before this, though, he wondered if he'd already worked his last job.

At 9 a.m., his new two-hour program debuts on KGIL-AM (1260), five years after he signed off his last talk show, ending a run that began with his arrival on Los Angeles airwaves in 1963 and included a landmark three-decade stint at KABC-AM (790).

"Michael Jackson remains one of the best-known brands in Los Angeles talk radio and, as a result, will bring interest, credibility and notoriety to this new talk format," said Michael Harrison, publisher of Talkers magazine, the industry trade journal. "He's legendary. That's what a station like that can use."

From 1966 to 1998, Jackson held court at KABC with collegial, noncombative interviews of politicians, celebrities, authors and more ordinary Angelenos with a story to tell. He dominated his morning time slot and pushed KABC to the top of the local ratings, until Rush Limbaugh debuted at rival KFI-AM (640) and, with his brash style and zealous partisanship, began his ascendancy over a new brand of talk radio.

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